Get your business in front of the people who matter. I help you plan, launch and improve Google Ads and Meta Ads campaigns, with a clear connection between your advertising budget and your business goals.
Whether you want more enquiries, online sales or bookings, your campaigns should give people a reason to choose you—and make it easy to take the next step.
Make every advertising decision count
You may be launching your first campaign, struggling to understand your results or wondering why website traffic is not turning into enquiries.
I help you work out where the opportunity is and what needs to change. That starts with understanding your business, your audience and the action you want people to take.
From there, I connect your targeting, ad copy, landing pages and conversion tracking into a campaign you can measure and improve.
Google Ads and Meta Ads management
OrbitNexo provides paid advertising support, from campaign strategy and setup to ongoing optimisation. The platforms and campaign structure are chosen around your goals, audience and available budget.
Google Ads management
Reach people searching for the products or services you offer.
I build Google Ads campaigns around relevant search terms, clear ad copy and landing pages that match what someone is looking for. Ongoing management includes reviewing search terms, refining targeting and adjusting how your budget is allocated.
The aim is to bring relevant visitors to your website and help them take a meaningful next step.
Meta Ads management
Introduce your business to potential customers on Facebook and Instagram.
I develop Meta Ads campaigns with a clear audience, a relevant message and a defined objective. Ad copy, creative direction and testing work together to help you understand which approach connects with your audience.
Depending on your goals, campaigns can support brand awareness, lead generation or online sales.
Remarketing campaigns
Give interested visitors another opportunity to take action.
Someone may visit your website, explore a service or view a product without converting straight away. Where audience size, platform requirements and consent allow, remarketing helps you reconnect with those visitors through relevant follow-up advertising.
Campaign audits and optimisation
Understand what is happening in your existing advertising accounts.
I review campaign structure, targeting, search terms, ad messaging, landing pages and measurement. You receive clear recommendations on what to improve, what to test and where your budget may be working harder.
Conversion tracking and reporting
Measure the actions that matter to your business.
A form submission, purchase or booking tells you more than a click alone. I help define your conversion goals and set up or review the tracking needed to evaluate campaign performance.
Reporting focuses on useful questions: which campaigns generate enquiries, what those enquiries cost and where there is room to improve.
How we work together
OrbitNexo is my independent marketing business. When you work with me, you work directly with the person planning and managing your campaigns.
I combine hands-on campaign work with a broader understanding of websites, customer journeys and CRM. You get practical advice, clear communication and recommendations that fit your business.
Whether you need help getting started or ongoing PPC management, we can agree on a scope that matches your needs.
1. Understand your business
We discuss your offer, audience, goals and current marketing activity. If you already run campaigns, I review what is working and where you need more clarity.
2. Build a focused plan
I recommend the channels, messaging and campaign structure that fit your objectives. We agree on the scope, budget and actions we will measure before launching.
3. Prepare and launch
I set up the campaigns, develop the ad copy and check the destination pages and conversion tracking. You know what is being launched and why.
4. Learn and improve
Once campaigns are running, I review performance and test relevant changes. Targeting, messaging and budget decisions are guided by the available data and the quality of the results.
